Company Values

About Maple Digital Transformation

Our Company Values

At Maple, our values are the cornerstone of who we are and how we operate. We believe that true success is measured not just by the quality of our work but by the positive impact we leave on our clients, employees, and the wider community. Our commitment to diversity, equity, and inclusion ensures that every voice is heard and respected, fostering an environment where innovation thrives. We are equally dedicated to sustainability, with a clear path toward achieving Net Zero emissions and promoting eco-friendly practices. These values reflect our belief in doing business with integrity, responsibility, and purpose, creating meaningful partnerships that go beyond the bottom line. As we grow, our values remain the guiding principles that shape our decisions, our culture, and our future.

At Maple, we believe that diversity fuels innovation, equity fosters opportunity, and inclusion creates an environment where everyone can thrive. We are committed to creating a workplace that reflects the diversity of the global community and to delivering services that are inclusive and equitable for all.

Our Commitment to

Diversity, Equity, and Inclusion (DEI)

Our Vision

Our vision is to build a company where everyone feels valued and respected, regardless of their background, gender, race, ethnicity, sexual orientation, religion, or abilities. By embracing a wide range of perspectives, we believe we can drive greater innovation and better serve our clients around the world.

Creating a Culture of Inclusion

At Maple, inclusion is at the heart of everything we do. We actively cultivate a culture where every employee feels empowered to share their ideas and contribute fully to our success. This means fostering an environment that:

Celebrates Diversity

We are committed to recruiting and retaining talent from a wide range of backgrounds. Our hiring practices are designed to be inclusive and fair, ensuring that opportunities at Maple are available to underrepresented groups.

Promotes Equity

We provide equitable opportunities for career advancement, professional development, and leadership roles across all levels of our organization. Our goal is to break down barriers and offer everyone the chance to succeed and grow.

Supports Employee Well-Being

We prioritize the well-being of our employees by providing resources for mental health, work-life balance, and continuous learning. We recognize that a supportive and inclusive workplace drives engagement and success.

Our Initiatives

We are proud to implement the following initiatives as part of our ongoing DEI strategy:

Inclusive Hiring

Our recruitment process includes partnerships with organizations that support diverse talent, and we are committed to removing bias from our candidate evaluation process.

Leadership Development

We invest in leadership development programs that specifically focus on supporting employees from underrepresented communities to advance within the company.

DEI Training

We provide regular training to all employees to promote awareness, understanding, and active support of DEI principles within Maple.

Mentorship Programs

We foster a mentorship program that supports career growth and allyship, ensuring all employees have access to guidance and advocacy from within the company.

Partnering for Change

Our commitment extends beyond Maple. We strive to create an impact through our partnerships and client engagements by encouraging and supporting DEI initiatives across our projects. Whether through inclusive designs, accessibility best practices, or fostering equitable customer outcomes, we are dedicated to making a difference in the businesses we serve.

Our Progress

We hold ourselves accountable for living up to our DEI commitments. We measure our progress through regular internal reviews and public reporting, ensuring transparency and continuous improvement. Our goal is to build a stronger, more diverse company that makes a positive impact on our employees, clients, and the wider community.

At Maple, we recognize that businesses have a responsibility to protect our planet and contribute to a sustainable future. We are committed to achieving Net Zero carbon emissions and leading the way in sustainable business practices. Our goal is to not only reduce our own environmental impact but also to help our clients achieve their sustainability goals through innovative Salesforce solutions.

Our Commitment to

Net Zero and Sustainability

Our Vision for a Sustainable Future

As part of our Net Zero commitment, we strive to:

Reduce Carbon Emissions

We are committed to measuring, reducing, and ultimately eliminating our carbon footprint. By reducing emissions across our operations and supply chain, we aim to achieve Net Zero by 2030.

Sustainability Through Technology

As a Salesforce consulting partner, we help our clients leverage Salesforce's Net Zero Cloud and other sustainability-focused technologies to track, manage, and reduce their environmental impact.

Lead by Example

We believe that our business practices should reflect the values we promote. From our internal operations to our client engagements, we prioritize environmental responsibility at every level.

Our Path to Net Zero

To achieve our Net Zero goal, we have implemented the following strategies:

Carbon Footprint Measurement

We continuously track and measure our carbon emissions, including those generated by our operations, travel, and supply chain. This data informs our decisions and helps us identify areas for improvement.

Emission Reduction Initiatives

Maple has established a range of initiatives aimed at reducing emissions. These include transitioning to renewable energy in our offices, reducing business travel through virtual collaboration, and implementing energy-efficient practices across our operations.

Carbon Offsetting

Where emissions cannot yet be fully eliminated, we invest in high-quality carbon offset projects. These projects focus on reforestation, renewable energy, and other initiatives that remove or reduce carbon from the atmosphere.

Sustainable Solutions for Clients

Through our partnership with Salesforce, we provide clients with the tools to track and reduce their own environmental impact. Our expertise with Net Zero Cloud allows clients to measure their emissions, set reduction goals, and track progress toward sustainability.

Sustainability in Our Operations

Maple is committed to integrating sustainability into every aspect of our business. This includes:

Renewable Energy

We are transitioning to renewable energy sources to power our offices and data centers, with a target of 100% renewable energy by 2025.

Sustainable Procurement

We work with suppliers who share our commitment to sustainability, ensuring that the products and services we use are environmentally responsible.

Waste Reduction

We are reducing waste through recycling programs, minimizing single-use plastics, and implementing digital-first initiatives to reduce paper use.

Our Impact

We understand that small changes can make a big difference. Our commitment to sustainability is part of a broader effort to create a positive impact on the environment, our employees, and our communities. By embedding sustainability into our core values, we believe we can contribute to a greener future for everyone.

Holding Ourselves Accountable

Transparency is a key component of our Net Zero strategy. We will report on our progress annually, sharing updates on our carbon footprint, reduction efforts, and the impact of our sustainability initiatives. By holding ourselves accountable, we aim to inspire others to join us on the path to Net Zero.

Ready to Partner With Us?


If you’re looking for a Salesforce partner that combines deep industry knowledge, technical expertise, and a commitment to client success, look no further. Contact us today to learn how Maple Enterprise Solutions can help you transform your business.

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